Advertising affects

OK, I think more evidence is coming through - yes, arriving shortly ...

http://psychcentral.com/news/2012/08/28/leading-researchers-find-media-violence-ups-risk-of-teen-aggression/43762.html

In their report, the commission wrote that aside from being sources of imitation, violent images such as scenes in movies, games or pictures in comic books act as triggers for activating aggressive thoughts and feelings already stored in memory. If these aggressive thoughts and feelings are activated over and over again because of repeated exposure to media violence, they become chronically accessible, and thus more likely to influence behavior.

http://medicalxpress.com/news/2012-08-neuromarketing.html --- Marketers are using neuroscience to create advertising which speaks directly to your brain.

"More and more advertising is directed at emotion. People are very poorly aware of their emotional processes and it's even harder to vocalise or express them." Research is proving that emotions are the most powerful drivers of our decision-making.

More evidence that our "choices" are not always so evidently conscious.

http://www.scientificamerican.com/podcast/episode.cfm?id=why-you-choose-the-brands-you-do-12-08-26